While we're talking personality and smarts, I include Emigré on my list of type mavens who consistently astound. When I described Mr Eaves to you the other night, you asked if Zuzana Licko designed it. Yes! Yes! Yes! Mr Eaves Sans and Modern are the companion to Mrs Eaves. Mr Eaves had me at the cap "R," but when I saw the cap "Q," I was totally smitten. So far, the client and editor agree with me; they love the look of Mr Eaves Sans, which works as display and as hardworking info. (He's a dandy and a working man!) Note Emigré's witty copy listing pairs.
Type designers are true Renaissance misters and missuses. In real life, Mrs Eaves was Baskerville's companion. In type life, is Mr Eaves Mrs Eaves's masculine self?
Speaking of Renaissance men, Paul Shaw knows every flare and curve of pretty much every typeset and calligraphed face. For a strong sense of Mrs Eaves and other digital type designs, read his history compiled as a look back as prequel to a look ahead, written for AIGA's Voice.
