Monday, January 10, 2011

Clever packaging


I was going to take my empty bag of Indian rice (from a jaunt to the richly colorful stores in Jackson Heights) and turn it into a tote of some sort, but Phaidon cleverly took the bag of rice concept further and used it as a jacket-equivalent for a book on India's cooking.

1 comment:

Suzanne Dell'Orto said...

Phaidon always does such nice work. And now the book cover will be a tote also, a la you! But I have to say, the design of your bag is more to my taste. Inquiring minds want to know if you really have eaten 10 POUNDS of basmati?