Tuesday, December 7, 2010

Shampoo Bubbles Revisited

Your September post about Shampoo Bubbles spawned a new sport for me: seeing how cellular bubbles work—or don't—in logos. There seems to be a trend of using sans serif type with the dynamic (or sometimes not so) bubbles. So far, your Glynn Jones Salon siting (your shot is the second "figure" down) and Thomson Reuters get my thumbs up for energy. Global Fluency is the one that's hardest for me to translate. And just for the heckuvvit,I've thrown in a shot that's not a logo but is sort of related.

When I did shallow research on the designer of the Thomson Reuters logo (which turns out to be Interbrand), I found a characteristically-articulate and witty review from 2008 by Armin Vit on the Brand New. Although Armin savages the big collection of dots, I still like it.

No comments: