Thursday, January 7, 2010

A lot about text

Also a lot about text, the AIGA National Design Center is currently showing the best books and covers of 2008. The design statement proclaims: "Like early man drawn to the obelisk in 2001: A Space Odyssey, designers are drawn to grids. Points and lines used to organize layouts and space—the grid rules."* However, the most arresting pieces in the show were off the grid. This year's offerings included a lot of materiality and dimensionality—and I'm using these hoity-toity architecture toims on poipose—in the form of layers, coatings, die cuts and—most impressive of all—Sagmeister, Inc.'s wizardry in putting material for the Columbia Architecture School into three separate and interconnected books that create a ziggurat.

The typography held its own, but the tactile effects quirks distinguished this year's show for me. Many books in the show are like structures.

* I forgive the judges their odd analogy and incomplete sentence structure.

1 comment:

Suzanne Dell'Orto said...

I love that Sagmeister is using his innovative 3-D stuff from his own work to enhance client work. Nice merge!