Wednesday, September 16, 2009

PATH train copy edits

Some irritated copyeditor/William Safire aficionado gave this PATH train advertisement the red line treatment, suggesting that "Now you can automatically refill your SmartLink Card from here" be changed to the more grammatically correct "Now you can refill your SmartLink Card from here automatically."

Margin notes say that the placement of automatically "doesn't make sense here", and overall the ad gets an F-!


firecracker said...


firecracker said...

(oh its sarah - it doesnt let me change to my real name)

Noah Dziobecki said...

Looks like they got to Apple: